21st December 2015

Counting Impressions

I mentioned in a previous post my process to find out what to focus on.

I’m going through this process with a new client.

We’ve loaded a lot of campaigns, each targeting services the client provides, and the top 250 cities and locations in the UK.

Traffic is just being sent to the homepage.  We’ll prioritise which landing pages to create based on the data we’re buying.

For just over £100 spend, we’ve gathered the following data from 17-Dec-2015 to 21-Dec-2015:

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