Category Archives for "AndyTalks"
We were running a pay-per-call campaign. Here’s a mockup of a page we were sending traffic to:Continue reading
Joe wondered if he should have a rule to use exact match for keywords instead of using the broad match? My reply was: “Kinda, but not really.”Continue reading
Seb is running campaigns for a product that improves memory naturally, and asked how I use the Google Display Network, saying that: “My view is that the Google Display Network is less targeted as it’s more of a passive audience, not people actively seeking to buy through search terms.” It’s been quite a while since I […]Continue reading