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Monthly Archives: May 2014

30th May 2014

Newbie Mistake #1 – Limited by Budgets

There’s a lot of unknowns when you first start a campaign: You don’t know what the search volumes are (even if you’ve got estimates from the Google Keyword Planner). You don’t know what your ad position will be for your given bid price. You don’t know what your click-through-rate (CTR) will be for your given […]

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